Celebrate Today: One Web. For All.

Today is OneWebDay! A day of on and offline events spanning the globe celebrating the Web.  This year’s theme is One Web. For All. bringing attention to issues and work on digital inclusion.

One Web. For All.

OneWebDay opens up techie conversations to everyone.  The theme this year of digital inclusion is especially important now as the speed of iteration and advancement is faster than ever and yet there are huge numbers of people without access at all.  Those who are excluded and unconnected are getting online at such a slow pace compared to the break-neck speed the “rest of us” are plowing ahead.  The only way, in my view, to bring those you aren’t connected or participating online into the conversations, especially those on digital inclusion, to help shape policies and changes for creating one web that really does serve everyone.  So, for OneWebDay today I wanted to share a few ways that I think we can all help others join the conversation about creating a Web that includes everyone.

Creating for All

There are many ways to get involved in OneWebDay (see below) but some of the actions that can be most powerful in light of this year’s focus on digital inclusion include:

• Join in and contribute to the conversations, networks, organizations and conferences/events specifically focused on digital inclusion (here in the UK that includes Digital Britain, Digital Inclusion Conference, and many others)
• Share your story (about how you got online, what your first online engagement or activity was, etc.) with local networks working to create online spaces to bring more people online
• Ask your partner, parent, or friend who isn’t online, why? what or how would need to change to get them there? (Don’t assume you know the answer!)
• Are you having a OneWebDay event today? Invite people who would not have seen your online promotions to join you at the ballroom, office or pub to be part of your celebrations and conversations.
• Are you developing tools, applications, or platforms for the web? Invite your friends, neighbors, parents, and others to give you feedback (even if they don’t know what the words you use mean) about what they would benefit from that maybe you and your network hasn’t considered yet.

OneWebDay is more than September 22nd.  The ways above to contribute to this movement are available for you every day.

Every time you host an event, convene a conversation, design a workshop, or anything else, invite those who weren’t on the email list, or at the last event, or part of your local community’s “social media club” to come participate, contribute, and learn.

Continue to share your story and help others share theirs so we can identfy factors and opportunities contributing to a web for all.

Regardless of next year’s topic for the September 22nd celebrations, digital inclusion remains a core barrier to truly celebrating the web globally.

Get Involved

There are many ways you can participate in OWD09 and help celebrate the web.  Here are just a few ideas to get you started:

• Participate in Local Events
• Perform an Internet Health Check
• Post Your Own OneWebDay Story
• Youth: Post a Video Response to the OWD Video
• Sign up for a Mozilla Service Week Volunteer Opportunity
• Help Universal Giving Bring the Web to the Developing World
• Post Your Unique Ideas!
• Help OneWebDay grow by spreading the word

About OneWebDay

For the last four years, OneWebDay has attracted a global network of partner organizations and individual activists committed to broadening the public’s awareness of Internet and Web issues while deepening a culture of participation in building a Web that works for everyone. In 2008, OneWebDay organizers documented volunteer-driven events in 34 different cities across the world. In 2009, we’re geared for events in over 50 cities in 20 countries! OneWebDay is all about your passion for the Web and your creativity.

Learn more about OneWebDay.

Social by Social for Local Gov & Communities: 21 Sept Event Details

The Event:

Time: September 21, 2009 from 2pm to 5pm
Location: CLG, Eland House, Victoria, London SW1E 5DU
Street: Bressenden Place
City/Town: London
Website or Map: http://www.communities.gov.uk/corporate/contact

This is the proposed first stage – an opportunity for people involved in key projects at a programme level to do some initial mapping of who’s doing what and explore new collaborations, how to get synergy, take up, etc.

This will probably include key people from CLG, MoJ, BIS, plus Talk about Local, Media Trust, Young Foundation, RSA, IDeA and NESTA – but others welcome too if they think this is the right stage for them/their organisation to be involved. There will be other opportunities later in the process.

The Agenda

Our workshop is shaping up as a great opportunity to hear about the plans of government and national programmes to support local online communities and sites – and to explore the practicalities of setting up and running them. We’ll be looking at what social technology means for local activists, local government, and local media – and how to blend new stuff with the rich mix of existing communications and relationships in any area.

Our host from the Department for Communities and Local Government, Antonio Irranca, is on holiday until next week, so David Wilcox and I have develop a loose framework which we hope you will help fill out. The idea is for the three hours to be a mix of short presentations, and conversation starters, with most of the agenda set by those attending. It’s a chance to try the unconferencing format that’s increasingly popular when social media types meet face-to-face. (If you aren’t familiar with this, don’t worry. No embarrassing games, minimum Powerpoint, lots of chance to chat to the people who interest you).

We hope some collaborations will emerge, but first conversations -> relationships -> trust -> interactions

So – how about this:

1. Welcome, introductions and networking
2. An update from Government – what’s happening, what’s planned within DCLG
3. The national programmes – Talk About Local, Community Voices, Local 2.0 and others
4. Social innovation supported by Government – Ministry of Justice, Innovation Fund
5. Topics that you suggest. Here’s some to throw into the pot … what do you think? what would you add?

• what’s happening in local government. IDeA have big plans on social media and knowledge sharing programme; and who’s who related to local community work
• local media – citizen journalism, community reporters. Maybe something from Manchester and Birmingham?
• social spaces – how to blend online and face-to-face. Tessy Britton has a great project here
• what are the skills and roles needed. I really like Steph Gray’s suggestions on digital engagement
• the Secretary of State is keen on democratic renewal … but what does it mean, and what part might local social tech play
• resources for local activists and others – how we might use/remix content from Social by Social and other places

The format here will be someone pitches a topic and we break into groups, with the chance to repitch/remix for a second round

6. Review how useful the workshop has been and any follow through.

There’s no pre-determined agenda on next steps. If the Ning network is useful, we’ll keep it going. If other events seem a good idea, let’s see who might host next time. If this get-together is enough, that’s fine.

What would you like to hear about – or discussion might you lead?

I hope that we can get some content up online before the event, particularly on 2, 3, 4, so that presentations can be 10 minutes or less.

So, dive in! Join the Local Communities ning and add your thoughts about the event here!

Saving Slaghampton

I had not seen this particular game before, and it very cleverly took a  realistic social change context, together with a wide variety of tactics and tools for interaction and social engagement. Of particular value was the ability to add new tools, and needless to say the requirement to balance budgets of costs and resources was a strong source of focus. Special thanks need to go to Drew and David – here is David who is normally behind the camera:

I was intrigued by the set of coloured objects that Amy brought into the room.

Eventually all became clear – they were to be flags, as demonstrated by Drew:

The way that there was a “simple” worksheet on a flip chart, each of the four sections being worked through in sequence, was elegant and efficient.

Andy Gibson gave a great introduction to the report, and I liked the way he read aloud a key section of the document straight off the screen.

Saving Slaghampton at Reboot Britain

As Amy reports here, we launched the Social by Social handbook at Reboot Britain on Monday … and then brought the content to life with a run of the Social by Social Game.

Before we started games designer Drew Mackie – aided by handbook co-author Professor Clive Holtham – prepared a challenging scenario: the town of Slaghamptom, suffering from rising unemployment, declining industry, public services under pressure,  some social frictions, and a football team recently relegated. What could social technology offer?

Here Drew explains how enthusiastic players formed project teams (we gave them flags to gather round), developed proposals, and then used sets of cards for engagement, technology tools and funding to create a plan. There’s a more detailed explanation of the game here.

Our teams were incredibly creative and produced three projects:

The Carbon Neutral Project

The Community Cohesion Project

The Tourism Project

Afterwards I asked Jag Gill how useful he had found it. Jag works with local voluntary and charity groups in Sheffield, including through the BashMash collaboration days to promote grassroots digital engagement.

You can see the content of the handbook here. We aim to create a wiki version, and make links between the game and handbook content. That way you will be able to play the game for real – in a local community or organisation – develop and plan, and look to the handbook for advice on how to follow through.

During the game I asked Andy Gibson, our co-author, for a quick explanation of what the book is all about. Here’s Andy’s 30 second pitch.

Social by Social: Handbook launched!

We are relishing in the feeling of hard work completed and the excitement for all the work ahead.  What about? Social by Social: a practical guide to using new technologies to deliver social impact – the handbook about using social media and communications technology to change the world!

NESTA commissioned the work and the Social by Social team was comprised of Andy Gibson, Nigel Courtney, Amy Sample Ward, David Wilcox and Professor Clive Holtham.

Why Social by Social?

There have been so many developments in communication technologies over the past few years, affecting so many aspects of our lives and working patterns, that giving shape and meaning to the chaos has become nearly impossible.

‘Social by Social’ is a term we’ve invented to make sense of what we’re talking about.

The word ‘social’ is often used to imply all the various work that goes on in the public and third sector, and by individuals, to improve the world around us, care for each other, create value for communities and tackle the problems and inequalities of the world.

(Social enterprise. Social conscience. Social problems.)

And ‘social’ is also used by technologists and the media to refer to the new two-way communications technologies available via the internet and digital technologies. Communications which create society, strengthen relationships, support social interactions.

(Social media. Social networks. Social infrastructure.)

This book is a map of where these two words meet. It is not limited to the fashionable trends in social media and ‘web 2.0’; nor is it specifically aimed at people in the social sector. It is about how these new tools for social interaction are changing our society, and how those of us with a social conscience can use them to do more good.

‘Social by social’ change is about using new technologies to bring people together to make their world better. This handbook is a starting point for working out how to do it.

New technologies are changing the way we engage communities, run companies, deliver public services, participate in government and campaign for change.

These new technologies are available to all of us.
And they offer us an amazing opportunity to change our world.

You can read the handbook online for free or order your hard copy today!  The online version is completely commentable and we are eager to continue the conversation with you!  To dive in, visit:

http://SocialBySocial.com

Launching at Reboot Britain

Tomorrow we’ll be at Reboot Britain playing the Social by Social Game and launching our handbook. You’ll be able to see all the text, download it, and order print copies here**. We’re excited by  publication – not least because it is all Creative Commons licensed so you can remix and re-use.

The handbook is funded by NESTA, and we hope that it will contribute to their aim of helping a wider range of people understand the potential of using social technology for social benefit. In the video above, shot at last week’s Tuttle Club in St James’s Park, Roland Harwood of NESTA Connect explains what he is hoping for.

While at Tuttle I was also able to talk to Toby Moores, Joanna Jacobs and Steve Lawson about the way they are planning to help everyone at Reboot be a social reporter using Twitter, blogging and any other means to create a cloud of online conversations to complement the live streaming that will be provided by Richard Jolly. There should be more soon on that linked from the official site – but meanwhile keep up with everything Reboot through the Twitter tag #rebootbritain. Toby and friends are using techniques developed through Amplified09, so you can be sure there will be plenty going on, with some good analysis afterwards. The creative force behind the event is Steve Moore, who curated 2gether08 and morphed the 2gether09 plans into Reboot. The event is produced by our friends Jess Tyrell, Lizzie Ostrom and the team at  Germination.

** Handbook site will be live from about 1.30pm Monday July 6

Longer version of this post on Socialreporter.

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Social by Social for Edinburgh

Last week in Edinburgh Drew Mackie and I had a chance to play the Social by Social game “for real” – inviting those attending Scotweb2 to take “Edinburgh in recession” as a case study for what benefits social technology might bring to an area.

The format was rather like the one that we used for the Net Tuesday event: first describe the situation (Edinburgh), then break into groups and develop projects. In this case around transport, environment, community engagement, education and employment in the recession.

We then offered groups cards with ideas for engagement and social technology – much like those in the Net Tuesday event  – and asked for plans. The final stage was using some money cards to balance the costs.

As you can see from the video report backs, we got some really creative ideas … all in the space of an hour and a half. Alex recaps the scenario, and each group reports on their theme and project. We hope that the ideas will find their way into the official policy-making process.

We’re going to Reboot Britain, are you?

An economy deep in recession, ever increasing demands on our public services and trust in our political system at an all time low. We face an unprecedented set of challenges: how can we punch through the gloom?

Instead of more pessimism, at this one-day event on 6 July, we ask you to work together with fresh ideas to Reboot Britain.

How can we take advantage of the radically networked digital world we now live in to help revive our economy, rebuild our democratic structures and improve public services?

Confirmed speakers include Martha Lane-Fox, Gillian Tett (author of Fools Gold), Howard Rheingold,Charles Leadbeater, Craig Newmark (craigslist), Sir Michael Bichard (Design Council and Institute for Government), Jon Gisby/Daniel Heaf (Channel 4), Paul Miller (School of Everything), Alan Moore (SMLXL), Lee Bryant (Headshift), Julie Meyer (Ariadne Capital), Andy Hobsbawn (Do the Green Thing), Jon Watts (MTM London), Jeff Saperstein (Creating Regional Wealth), Jim Schuyler (CTO to the Dalai Lama), MT Rainey (Horsesmouth)

New speakers are being added daily. Check out http://www.rebootbritain.com for more.

Over 350 people have registered for Reboot Britain so far.  If you haven’t already registered you can do so here http://rebootbritain.eventbrite.com/ (Tickets are been priced according to your ability to pay.)

As well as the formal sessions we have a Reboot Camp taking place simultaneously across the venue which include the following:

• Demos present their Progressive Conservatism thinking for public services.
• How are we going to manage doing more for less?
• Learning Without Frontiers: How technology is changing cognitive development, and redesigning our schools for the new age
• WeBank host a peer-to-peer session on new models for lending and borrowing, using Zopa as a case study showing how quickly you can lend or borrow without the middleman

Other sessions include:

• Innovation Live – Stan Stalnaker, Hub Culture
• Social Innovation Camp Express
• Tim Davies – 50 small hurdles that prevent public bodies from unlocking their knowledge
• Elevator Pitches – online democracy, transparency and participation tools
• Conversing with local government at grassroots level- Hyperlocality and active citizenship
• The Stalemate – where next for the media and politics?
• The future of public service media
• Social x Social
• Busting the Silos – opening organizations for growth
• Practical examples of new financial instruments

Can’t wait for this event! We will be there, blogging and Tweeting; and will also be facilitating the Social by Social game session!  If you are in London on July 6th, definitely check this out.  If you aren’t, well, be sure to follow the blog for updates!

Playing the Social by Social Game: London Net Tuesday

Full size image here

The Social by Social Game really took off at Net Tuesday this week when some 20 participants invented a south London borough, created a set of project ideas for better health, happiness and the environment, and then went on to plan how social technology could yield these social benefits. All within 90 minutes.

We did have the benefit of a set of props – more on that later – and lessons from the session that we ran at the SHINE09 conference a couple of weeks ago.

The core team was the same: David Wilcox, Andy Gibson and Amy Sample Ward – all co-authors, with Cass Business School of the forthcoming Social by Social handbook. More on that here.

Thoughts on the Social Collaboration Game from SHINE09

This past Saturday at the SHINE09 unconferance, David Wilcox, Andy Gibson, Drew Mackie and I facilitated a version of what was called the Social Collaboration Game.  We also had some great role playing contributions from Jess Tyrrell of Germination (playing the “Council Leader”) and Cliff Prior of Untld (playing the “Civil Society Minister in a new Tory Government of 2010″). The game combines elements of the Social Media Game, local real-world issues (at SHINE we used local regeneration topics), and the idea development and pitching of the Social Innovation Camp model.

David has written up an incredible rundown of the game, including the cards, the planning documents and more.  Visit the SHINE socialreporter blog to read David’s post.

I wanted to add a bit to our process by adding in some feedback about how I think we can improve the game (we’ll be running it again at the June event for London Net Tuesday!).  If you were there, I would love to hear your thoughts as well; and if you weren’t, well, read David’s post about how it all works and join the conversation!

Ways to improve the Social Collaboration Game:

1. Appropriate context & naming: The name “social collaboration game” doesn’t tell you that you are going to be developing innovative ideas that leverage technology and tackle social change issues while in the format of pitching your idea/proposal/startup to a “funder.”  The name and the brief description need to convey those elements immediately so we don’t spend a great deal of time explaining it in the first place when starting the game and so people aren’t confused when we give them technology cards, or ask them to prepare an overview of their project to present.  What should we call it?
2. Keep the timeline realistic: you never know how long it will take for groups or individuals to get through certain parts of activities until you try it, so we tried it, and now we know that initial group formation is pretty quick (at least as quick as we expected if not quicker), but creating/agreeing on an initial idea takes more time exponentially with more people (it isn’t a simple ratio of 5 people w/ 2 minutes to share each and 7 people with 2 minutes to share each = 4 more minutes; instead, it’s 5 people with 2 minutes each and 1 minute of feedback per other group member and 7 people with 2 minutes each and one minute of feedback per other group member, etc.).  Part of keeping the timeline realistic is to build in buffer zones to the agenda so that you have give and take you can use without actually running into other time slots on the agenda.
3. Narrow the goals:  In this round of the game, we had planned that groups would form around possible ideas/topics, create a plan, pitch the plan for “funding” and also create a 3-year  timeline of how an idea like that could unfold.  That is a lot to do in a whole day, let alone an hour or two.  We need to pick what’s doable and focus on that.  Probably leave off the 3-year plan as I imagine that people are less interested in that kind of project development work when it is a fictional projects that they are not actually working on.
4. Streamline the “pitches”: Similar to #3; we confused the participants by letting the “Council Leader” and the “Minister” circulate throughout the groups offering insights into the fictional Borough used in the game and offering different kinds of seed funding or advising.  Then, we asked that the groups pitch to the same two people for ultimate funding (”winning”).  If we limit the funding conversations to the end, I think groups will have more time to talk about their ideas and will worry less about understanding a fictional Borough.  It would also be great, as a side note here, to allow groups to create their own contexts/Boroughs.
5. More public sharing: The point of breaking people up into groups is that there can be many more engaged groups instead of one large group with minimal participation.  This means we have 5 or 6 great ideas instead of one.  But without a public sharing/pitching of the idea then the other groups never learn from each other.  I’d like to see the end of the game include the pitches with the full group listening or even voting instead of letting the energy drop as groups pitch to the “funders” individually.

Obviously lots to talk about and we are really excited to facilitate the game in more contexts and with other groups!  So many terrific conversations come out of a facilitated experiement like this and what’s most exciting are how promising and realistic the proposals are that are generated by participants!

Next, we need to create a wiki for the game so that we can capture these actual social innovations, keep participants connected, and continue the conversations!